Walthers launches the first model railroad subscription program of its kind

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MILWAUKEE, November 1, 2021 / PRNewswire / – Wm. K. Walthers, Inc, the largest distributor of model railroad equipment in North America, Launches Model Railroad Industry’s First Subscription Program Called Walthers Build-A-World ™ Modeling Kit.

Walthers Build-A-World Modeling Kit reimagines the way model railroading is presented to hobbyists, bringing creativity, learning and fun right to their doorstep. There is something for everyone with three different themes to choose from: Mainstreet United States, the American Farmstead and even a Northwoods retreat! The program is divided into six separate project kits. Sent directly to their doors once a month, each kit builds on the learnings of the previous one, creating a finished 12 “x 24” diorama. Each project will teach new skills in building miniature worlds and model railroading to new and experienced model makers.

“At Walthers, we are always looking for ways to innovate and continue to develop the hobby for new and experienced model makers,” said Karen formico, vice president of marketing. “Our goal with the Build-A-World Modeling Kit is to invite new users and expand the enjoyment of our hobby by making it easier to participate.”

As an industry leader, Walthers continues to create an inclusive environment for all levels of model railroading by providing all the resources needed for anyone to get started, from step-by-step videos to the proper tools and materials, all of which are included in the Build-A-World modeling kit.

“A lot of people would like to involve their kids in a hobby that takes them away from their electronics, but don’t know where to start,” Formico said. The Build-A-World Modeling Kit helps kids put down their phones and video games and immerse themselves in a pre-designed ‘kitchen table’ project that requires no planning or additional tools. The kits are ready for you. so everyone can start and enjoy when the box arrives at your doorstep! “

Each project in the Build-A-World Modeling Kit comes equipped with how-to guides and videos. These tools give every model railroader the freedom to explore new techniques, learn the basics of modeling and develop the art of their skills.

For more information on Walthers or the new Build-A-World Modeling Kit, visit trains.walthers.com/build-a-world.

About Wm. K. Walthers, Inc.

Founded in 1932, Wm. K. Walthers, Inc. distributes model trains, accessories and related items from over 200 manufacturers, and also manufactures its own exclusive items for its WalthersProto, WalthersMainline, WalthersTrainline, Cornerstone, SceneMaster, Walthers lines Controls and WalthersTrack.

PR contact: Steven jotterand
[email protected]

Wm. K. Walthers, Inc

Wm. K. Walthers, Inc

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SOURCE K. Walthers, Inc


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